Wednesday, March 28, 2012

Methods of persuasion


Appearance and sexuality- convincing people to buy things by making beautiful people wear them.


Similarity- makes people fell like they have something in common with someone wearing the product
Indirect Persuasion- having no direct relationship but using a transfer and diversion.
Testimonial- use both ordinary people and celebrity to make people believe that they can be trusted.
Informational advertisement- looks like a newspaper article but it is really an advertisement.

I think that appearance and sexuality is the most effective advertising ad because they fool teens into believing that they are going to be just like the person product they are using. For example if the producer is gay and the consumer is gay they might have a sexuality connection because the teen might think if they buy a product from a gay producer they are supporting being gay. I think that the informative advertising is the least effective because if we as teens see something that look like its educating us and we came from school tired and beat we are not going to want or even have time to listen or read anything that looks informative because we feel that we have already learned enough in school so they need to advertise something that is going to grab our attention and make us want to stop and listen or read.

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